If you have been trying to generate money by promoting affiliate products via websites similar to the old Google Sniper websites then this is something you might not have been told.
It is a secret that is kept between the few and not overly talked about by the big marketers and there is a reason for that.
They don’t want you to know about it.
Why don’t they want you to know about it? Well there are several reasons but the two biggest ones are…
- They don’t want you to rank pages in Google as it will take away affiliate sales from them if you knock them off the top spots.
- There is a bit more work involved in setting this up and so they are unable to make a big profit from selling the information about it to you.
Now when I say a bit more work involved in setting this up I don’t mean that there is a lot of hard work but it isn’t a fast push button solution so the big marketers will not sell you the information because they know most people would not buy into it.
But this doesn’t mean that it is not doable or that it is extremely hard or that you cannot profit from it, far from it, there is a lot of money to be made if you do this properly.
So how do the big affiliate marketers land their money websites on the first page of Google for the products they are promoting?
Bare in mind that Google hate it when people manipulate the search rankings and spend a lot of money fighting marketers to keep their rankings ‘natural’.
Well the answer is simple, they replicate ‘natural’ by building a PBN.
What is a PBN I hear you ask?
Well a PBN is a Private Blog Network and as the names suggests this is a network of blogs and websites that is privately owned by the affiliate marketer.
As Google generally ranks websites on their ‘internet popularity’ which is determined by the amount of quality natural links that point to websites and the amount of social media shares, affiliate marketers build their own links by building their own private network of blogs which all point to their main money website and push it ‘naturally’ up the rankings to prime position.
The whole idea is to keep it all looking natural and unmanufactured, this is very important and should be remembered at all cost.
So let’s use an example to explain this:
Creating An Affiliate Site For Meditation Music
(Please note this is just an example, I have no idea on whether Meditation Music is a good viable market to get into so please do not go and build a PBN based on that niche just because I wrote about it)
The first step would be to identify a new emerging market which was looking very popular and which was not saturated in Google. It could also be an old market which had not really grown but could still be profitable.
The popularity of a market is determined by how many searches there are for it so for example if we did a search in the Google keyword planner tool and found that there were 12,000 searches for the keyword ‘meditation music’ and similar numbers of searches for related keywords like ‘the best meditation music’ and ‘perfect music for meditation’ then we would know that there was a good chance of getting a fair few free visitors to a website if we were ranked for those keywords.
The next step would be to determine the level of competition there was and so we would go to Google and do a search using those keywords and look at what type of websites were ranked on the first page. If there were no big websites like Wikipedia, the BBC or Amazon etc then we have a good chance of ranking on the front page of Google. (This is a basic guide)
So if we had found a market that had plenty of monthly searches and no or little competition, or at least a good chance to take over the top spot pushing the other websites down the list the idea now would be to start and build the PBN starting with the main money website.
Now you would not go running out to buy a brand new domain and start to build a website, you can but building a PBN requires buying old aged domains that have a history of good links and authority.
There are companies which will find and sell domain names of websites which have good pageranks and link history/strength which have expired. What is important is that you understand that even if a domain name has expired meaning that when you go to the website there is nothing there to see, it still keeps its pagerank and link history/strength.
Affiliate marketers will buy expired aged domains with the link history/strength that they want and then start to rebuild those blogs around the niche that they want to profit from.
So if you bought a domain called Tomsmeditaiontips.com which was 10 years old with a pagerank of 5 and had good link history and decided that this was going to be your main money site you would start to add content to the website like articles, videos and pages making it look like it was a real growing site. You would NOT add any affiliate products to it at this point.
The next step would be to buy more expired and aged domains with good pagerank and history/strength to start to build the rest of the PBN. Ideally the domains that you buy should be in a similar or related niche to the one you want to profit from but this is not necessary.
When you buy the domains it is advised that they are spread over different domain and hosting accounts. It is said that if you build a PBN that has less than 6 websites then you can put them all on the same hosting but is it worth the risk? The idea is that should Google ever get the idea that you are manipulating the rankings and do a search on you your PBN should not point back to you. At least not every site in the network.
When it comes to the big bucks that affiliate marketers generate from their sites they don’t mind spending money on having several domain and hosting accounts. These are also often in other names, maybe one account would be owned M. Barry from Lincoln and another by Mike Barry from boston and others might be in the name of a business partner or family member.
When you have bought several domains and transferred them to new hosting accounts you would start to build them by adding similar articles and videos about meditation. You would have articles written loosely based around the keywords that you did searches on.
While building up these websites it is even advised that you use different WordPress themes so they do not look too samely and if you are building a large PBN then you should build several websites using other systems rather than them all being WordPress based.
(If the market you are trying to conquer is a big one you would need a bigger PBN, if you are entering into a smaller less competitive market then you would need less sites in your PBN)
These websites want to be as real as possible and they should be filled with great content. I recently read that Google are now using the quality of the content on websites as a factor for determine ranking so it makes sense to make the content on your money site and your PBN sites the best it can be.
These sites would also have several social media accounts set up and the content should be shared on these set ups. Facebook, YouTube and Twitter are BIG sites with good pagerank and link strength so having accounts on these platforms linking back to your individual PBN sites gives them some extra link strength.
Your individual PBN sites would also link out to other larger sites like news websites like the BBC or Huffington Post and sites like Wikipedia.
The links would be to RELEVANT articles and not just to the sites themselves. So you would link to an article on the BBC about ‘How Meditation Was Good For The Brain’ and a page on Wikipedia about ‘Meditation’.
Everything has to be ‘relevant’ to the niche so that it is building a ‘natural footprint’.
When you build a PBN you NEVER link to any of the other sites in your network. When the time is right you will link to your money site but you will not link to ANY OF THE OTHERS!
Remember the whole idea of a PBN is that is has to look NATURAL, it has to be RELEVANT content and it has to be UNTRACEABLE. Nor should you link back to any of the PBN sites from the money site creating a link loop.
The network should look like it consists of several websites which were built by different people who have never met and all have a similar passion in the niche that you want to profit from.
Affiliate marketers will also have articles written (some have articles spun which I hate) and then send these articles to article directories to link back to their individual PBN sites. The whole idea is that you build up these powerful separate sites which will then link to your money site pushing it up the rankings for the keywords you are targeting.
Once you have all of your content added and built up a series of links from external directories and social media to the other sites in the PBN you start to link out of them to your money site. It is advised that you do not do them all at the same time and maybe take a week or two to complete this. Maybe write a new article which is added to each PBN site which links to the money site for a specific keyword or information.
You might not use the keyword Meditation Music as the link but the article could be about ‘The Best Music To Meditate To’ and you link by saying ‘I recommend that you read this great article about meditation music on this site here’. Remember, normal people who link to articles on websites don’t use a keyword, only SEOs from the 1990s and spammers tend to do that these days. It is all about the natural footprint of the links. (Yes I keep saying it but it needs to be understood)
You can link to the money site and other PBN sites using the keywords but it should only happen now and then. In the old days linking by the keyword alone was the way to get ranked for the keyword so thousands of websites would be asked or manipulated to link to a site using the keyword only.
But Google got tired of the keyword spamming that this method created and now penalise sites if they are linked to a lot from other sites using only specific keywords. As I say, normal blog owners and hobby writers will not naturally link to your articles using keywords and Google understand this so do not overdo it on the keyword linking… it is dangerous.
Once all of the PBN sites have been linked to the main money site you sit and wait to see how far it goes up the ranking. It could be fast taking a couple of days or it could take a few weeks, if it does not reach the number one spot or the first page then you know that there is some more work to do.
Write some more articles and share them across the PBN sites and social media accounts and maybe build more PBN sites to link to the money site.
Once you have ‘artificially’ pushed the money site up the rankings by creating a ‘natural footprint’ it is time to start adding your affiliate product details and links to it. Some PBN affiliate marketers might do it before hand but it is probably best for the non seasoned marketers to add the products only once the money site has ranked.
Now that your money site is sitting in the top position for specific keywords and phrases it should be the first site that people see when they go to Google and do a search for those words. It is highly likely that they will visit your site as it was the first one in their sight meaning that you are going to get the bulk of those 12,000 (or whatever the number was) monthly visitors for FREE.
With that amount of visitors coming to your site for free you should generate sales each month on autopilot. Of course the success rate of your sale conversions can also be down to the quality and layout of your site and the content on it so it is always a good idea to make your main money site as good as you can.
Your PBN will require maintenance as will your main money site. From time to time it would be advisable to write new articles and add them to your sites and share those articles on social media to keep the link power flowing and the sites growing. Google regularly do updates and if your sites have not been growing whereas others have Google might just push those other sites above yours and give them a higher position than yours… basically they take your spot and push you down the list.
Once you start building a PBN they can be linked to other money sites in similar niches if you wanted to promote other related products for other related keyword phrases. Obviously you would not ‘overdo it’ and link to loads of money sites but they can be used several times. A good PBN is like a garden or a vegetable patch, you tend to it and nurture it until it delivers a harvest of abundant fruit, flowers and veg… so to speak.
Once you have built one you can either keep growing it or you build others in other niches and start to build up your monthly autopilot income empire. As I stated at the beginning, this can be done, it is not difficult but, unlike all of the dodgy JVZoo and information products you will see floating around the web, this is not a ‘super fast push button system that will generate thousands by this time next tuesday!’ But for many super affiliates, it does generate thousands per month one way or another.
To the super affiliates this is a real business model, it requires work but it is very profitable… but you should always remember… even though it is VERY UNLIKELY that Google will figure out that a site is pushed up the rankings by a Private Blog Network which you own it should be UNTRACEABLE and the sites in the network should be RELEVANT to each other (even if it is just loosely relevant) and it should look perfectly NATURAL!