Tag Archives: Make Money From Videos

How The Technology We Take For Granted Today Could Make You Rich And Famous

In case you were not sure whether you were in a position to change your life with the technology we have available at our fingertips then I wanted to give you two comparisons to think about.

These two comparisons are in the music industry and involve two popular British acts, one is established and old and one is new. This article was inspired after watching two different shows on television last weekend.

I watched one show that was all about the 1980s and was called something along the lines Ten Years That Changed Britain, it discussed all the things that happened in those years which were groundbreaking and society changing like Margaret Thatcher’s Government, the Falklands War, The Acid House explosion and the British New Romantics music scene.

As part of the music scene it went on to discuss how the American TV channel MTV was changing the way we listened to music in our homes. MTV had given birth to the popular music video and UK bands like Duran Duran embraced this with their groundbreaking and expensive videos like the one for ‘Rio’.

duran duran rio

Martin Kemp and Tony Hadley from the popular British 80s band Spandau Ballet were interviewed for the show, Tony said that he had seen Duran Duran’s Rio video and wanted to do the same and so the record company sent the band around the world to exotic locations to film videos for their songs.

Martin said that in the early 1980s the band had made around four videos which had cost nearly £1 million each to make. These music videos were then sent to stations like MTV and other music shows so that they could be shown to millions of fans and help increase the sales of the band’s music, merchandise and gigs.

spandau ballet now

Spandau Ballet today, reformed and touring.

In those days, bands had to do a lot of television, radio and magazine appearances for exposure and that was all they could do, it was out of their hands. They had to rely on their fans tuning in to see those interviews at that scheduled time or buy those magazines.

Thirty Years Later: The Game Has Changed… A Lot!

So now we come to today, things are a little bit different, we live in an age of social media and smartphones which come with high resolution cameras and leads that can hook up to tablets and laptops easily. These are taken for granted today but they really are game changing tools, not just for the music industry but for many businesses.

technology

Let me explain:

On Sunday I watched a show called Sunday Brunch which always shows a clip of a music video of some new band, singer or song with a couple of lines of information just before the ad break. They showcased the talents of the relatively new singer Shannon Saunders.

shannon saunders video

The information that they gave about her was that her first music video was made for the cost of £9 and that it had been seen just under 1 million times on YouTube. I believe this is the video that they were talking about.

Heart of Blue – Shannon Saunders (OFFICIAL VIDEO)

How different is this to the Spandau Ballet and MTV days?

Ok so there are some big differences, Spandau Ballet was sent to foreign countries to film the videos and the record company footed the bill (which would be deducted later out of record sales though) whereas Shannon is filmed wandering around London.

However there is nothing stopping her from creating a similar video using the same methods while on holiday in several places, what is important here is that she has created a video for the cost of £9 probably using a mobile phone or tablet and then uploaded it to a free social media platform like YouTube which has been watched by nearly 1 million people!

If she is a YouTube Partner and generating money from Google AdSense (adverts shown on and around her video) then she would have easily made back a lot more than the £9 she spent thanks to the nine hundred thousand plus views the video has had.

simple youtube profitsAnd now she is getting exposure on popular TV shows because of her ‘own’ work.

We have technology now that we can use to do things that people in the 1980s could only dream of, the show that I watched about the 1980s showed people using the new ‘mobile phones’ from Vodafone, you remember the ones… the size of a brick and had to be carried with a battery pack that was the size of a smart car.

Today we have smart phones that allow us to record videos as we have seen above and to create and record music using incredible software and apps. Tor Miller is a musician who was given a lot of airtime on Radio 1 by the DJ Zane Lowe after he heard his debut song which was recorded entirely using his mobile phone.

Ok so these people are singer songwriters and musicians and have created music for which the videos were made but the technology we have access to can be used for doing so much more such as artwork, writing books and running online businesses… I am just using the music industry as an example and a comparison on how the world has changed.

webcam busines fi

In a recent article I mentioned how musicians were using the internet to broadcast gigs using webcams and how one DJ was running an online music school where he would use tools like Skype or Google Hangout to conduct interactive live lessons… you can read that article here… Using Skype, Google Hangout & A Webcam To Generate A Second Income

I want to show you some more examples of DJs and musicians using technology that we have available to us which was not affordable or readily available to the people in the 1980s.

Many DJs do live sets which are added to sites like YouTube and Facebook which are recorded using webcams and laptops. After the sad news that David Bowie had died the Canadian DJ Skratch Bastid did a short tribute to one of his heroes by cutting up two copies of Bowie’s ‘Let’s Dance’ song which you can see here.

Skratch Bastid – David Bowie Tribute “Let’s Dance” routine

Here is a snap of the same video which he uploaded to Facebook and take a look at the number of shares and likes it has had!

skratch bastid

Kutski is another DJ who does regular short scratch videos in his studio as the image below shows.

kutski scratch video

What I like about Kutski is that he puts some time and thought into creating his videos. They only take a minute or two to set up and probably an hour to edit but they are still relatively cheap and quick to do and they look very professional and can be powerful tools in his business.

He uses multiple camera angles and he has also spent a couple of hundred pounds buying a GoPro camera to create these fantastic short but exciting memories of events and weekends.

Kutski @ Paradox, Baltimore NYE 2015

I apologise if the music is a little too hard for you but I love it 🙂 But the point I want to get across is how they are utilising this incredible and cheap technology we all have access to and using it to keep fans interested and generate new sales and business.

Notice how many of the free to use social media platforms these people use… Kutski is a very busy DJ, he travels the world performing at big events and is pushing his ‘Keeping The Rave Alive’ brand as he goes and to help he is using all the free social media networks that are available as you will see in the screenshot below.

kutski keeping the rave alive

Kutski also produces a radio show/podcast which he uploads to music sites like Soundcloud & iTunes then shares the link across social media. It is all about getting the name and brand out there.

In many ways for DJs and musicians it is easy, they can do so much to share their own music and sets across the networks using videos but so can many other industries like chefs, artists, authors and even philosophers.

We have such great pieces of technology to hand that we can use, much of it is usually sat in our coat or trouser pockets most days. We can record audio, video, write articles, take pictures which we can upload to many different websites and networks within seconds from most places in the western world and we can connect with millions of people around the world quicker than it takes to order a coffee.

Currently we are living in the greatest time for personal technology, mankind has never had a period in history where we could do so much with so much ease and share it with so many people at the same time… with speed. If that is not impressive and has not made you realise that anything is possible for you then nothing will. 🙂

How To Replace Your Monthly Income With A £5 Per Month Membership Club

This is going to be quite a bold and adventures article but very informative and thought provoking I think. Well I intend it to be anyway. In this article I want to discuss how you can swap your monthly wage with a membership site that costs as little as £5 a month to the user.

You can charge more if you want but in reality to charge more you really need to give a lot of content and then it needs to be possibly groundbreaking and life changing. When you look at other subscription models such as Netflix and Spotify you will see that people get access to a lot of content for a small amount and this is going to be the benchmark which people will compare you with.

netflix and spotify

The spending habits of people would suggest that it is very possible to run a membership based website that will generate enough money for you to leave your job. When you look at how much people waste each month on trips to the coffee shop, buying papers and magazines then why wouldn’t some spend that money accessing what you have to offer?

People will spend a fortune on food and drink which most of the time they do not need but will only make them fat… and they then spend a lot of time and money trying to lose weight. Mankind is really illogical most of the time but hey that is another story for another day. What is important to remember is that there are a lot of people who will happily spend money on the things they enjoy.

When you look at papers and magazines you will see that most people spend at least £5 on them a month, now they do pack a lot of stuff into magazines and papers and much of it is junk to be honest but they still have people spending money on them. Huge publishing empires have been built by people buying magazines and papers of all kinds. Why can’t you do something similar with a website?

I see this as very doable, even today when there are so many websites giving a lot of stuff away for free. I think anything is possible these days and not everyone wants things for free because ‘free’ usually comes with the headaches and annoyances of having adverts plastered all over the website and videos and can often mean you having to wait for the adverts to finish before you  get to see or hear the things you want.

This is why Google have just launched the new YouTube Red subscription model. Only in the Us for now but users can pay a monthly fee and get access to YouTube without any advertising causing interruptions and annoyances. YouTube has a lot of content and they also have mobile/ tablet friendly versions of their site which I think is going to be very important to running an online subscription service.

The Monthly Income Replacement Plan

So looking at the average monthly wage of people in the UK research suggests it was £2250 in 2014, now that is what they say but I know a lot of people are not making those kind of wages. Bar staff are said to only have a monthly wage of around £1200 and even actors which you would think lived a wealthy glamorous life really only roughly earn the same as bar staff each month.

There are millions of people who are doing unskilled work which certainly do not get paid more than £1200 so I am going to use that figure as the example for this article.

If you wanted to replace or generate a further £1200 a month then you would need to have 240 people paying you £5 a month. 240 sounds a lot but compared to the traffic most sites get in a month it is nothing, it is like a handful of rice from a paddy field harvest.

Remember that there are over 500 million people living in the five main English speaking nations and that does not include South Africa or the countless millions of others around the world who speak English as a second language.

main english speaking nations

How many of those people are online and might want to learn something new or be a member of an online club associated to something they love?

Getting 240 people to join and sign up is not going to be the easiest thing to do nor the fastest but it is possible especially if you deliver quality content to the right market and you give them plenty of it for the money.

In the book The Science Of Getting Rich Wallace D. Wattles said this about becoming rich and successful…

“You cannot give every man more in cash market value than you take from him, but you can give him more in use value than the cash value of the thing you take from him. The paper; ink, and other material in this book may not be worth the money you paid for it; but if the ideas suggested by it bring you thousands of dollars, you have not been wronged by those who sold it to you, they have given you a great use value for a small cash value.”

Basically what he is saying is that you need to give more value than what your customer is giving you in money for example, If I tried to sell one 30 minute DVD of me doing Yoga for £1000 I would not get any sales but if I sold a similar DVD that was over an hour long for £5.99 then I would sell more.

Not only am I giving them more to watch and do but the effects of Yoga could benefit their health for many years to come. But those benefits no matter how great they are would not justify the £1000 price tag for the first DVD especially when there are many other Yoga DVDs and books around.

Giving value to your client is the best way to go when building a profitable business and you should never forget that. If you offer something that is new, completely life changing or has a completely new unique twist then yes you probably can charge more.

ccaobjpic2

In this article ‘Why A Home Run Adult Membership Site Should Inspire You To Start Your Own (non adult) Membership’ site I wrote how a couple in Canada were charging people around $30 to access a monthly membership where they were producing very little new content each month but their clients wanted to see this one ‘specific’ action performed by this one ‘certain young woman’ and so they were willing to pay more.

If you were able to build yourself up to become a popular band or person then people might happily pay to be a member for nothing more than getting access to you, news about you and your opinions.

Remember the ‘pop star’ fan clubs that youngsters used to join back in the 1970s and 1980s? They had a small joining/membership fee to be a member and for that you would get a newsletter and maybe some signed (printed signature) posters and that was generally it but youngsters still joined and stayed joined as long as their favourite pop star was their favourite and/or making music.

So to generate £1200 a month at £5 you would need 240 paying members. £5 is not a huge amount of money, as mentioned earlier, people regularly and happily pay £5 or more on coffee, cakes, cans of pop, chocolate bars and crisps which they probably do not need.

AAF-Costa-Coffee-1

I recently spoke to my daughter who works in a popular high street coffee shop and she told me that they had a lot of regulars who would call at least once a day every day of the week and spend on average £2.80 for a medium sized drink and then many of them would also buy a biscuit, sandwich or cake.

They were spending roughly £14 – £20 a week on coffee and food…. in that one store. That is a staggering £56 – £80 a month and she also went on to say that they got a lot of young mothers, students and benefit claimants so it seems that there are many different types of people in our society with disposable income. I wouldn’t be surprised if during the month they bought food and drink from other stores too.

£5 isn’t a lot, but when money is spent on food like coffee and cake it does seem to be more justified and acceptable by most of society but it is still shows that people will spend small amounts on the things they ‘want’ and not necessarily need.

Over the course of the year £5 a month is only £60 which is nothing much at all, only two days ago I spent £20 on one takeaway meal for two of us. That one meal cost the equivalent of a third of a £60 a year membership fee. So in reality it is not a lot and there are people who will happily pay that.

The reason I decided that £5 is a good monthly price it that many people do not feel like they are losing much money if they do not visit your site often or that it is a lot to spend. It also means that if you do not deliver a ton of new content each month people do not feel cheated or under valued… after all, it is just a fiver… it is a price which I believe people think is enough to warrant a fair amount of content but if they don’t it is not a big issue or loss. It is a balanced amount.

What Can Your Online Membership Club Be About?

So now the hardest part is to find a niche or topic that you can build a site around which you can charge a membership fee for that has not been done to death already on the internet. The biggest problem I think you have to the membership model is that you can be competing against the big giants like YouTube as there are millions of videos online covering all kinds of niches for free and if music is your passion then there are loads of free music sites and again YouTube is a big player here as countless thousands of copyrighted mixes and songs get uploaded daily.

But all is not lost as sites like YouTube can be a real pain to search through as there is so much rubbish on there and people cannot always find reliable stuff so you could be the one to create an environment where people can come to your site and just find the stuff that they want to see, learn or read and that is the stuff that you provide. Also you can remove the annoying adverts and pop ups that you get with these free sites which just annoy people.

Is there something that you can teach? Is there something you know that others would pay to learn? Is there something that you can do that is entertaining and that people would love to watch/read or see and pay to see more of?

The success of a membership site is solely based on supplying something that people want to see or learn, it is as simple as that. Fail to deliver that and people will cancel and stop paying. This model is very popular in the adult niches but there are many niches and subjects that people love which they are willing to spend money to be part of an exclusive club.

spotify

The reason I chose £5 as the monthly fee is that there are a lot of big sites offering a lot of value for that price. Maybe you could charge more, for example Spotify charge £9.99 a month to access thousands of songs, you would have to go a long way to be able to offer that kind of value for entertainment unless you really niched down and focused on a specific music genre.

neflix

Netflix has a basic package at £5.99 going up to the premium at £8.99. They offer a lot of entertainment in the way of TV shows and films as well as now making their own shows so again you have to go a long way to offer value worth more but this is where being niche specific helps.

If you chose a niche like ‘off grid living’ or ‘prepping for a disaster’ then you are focusing only on one set of people who are willing to learn more and pay to learn that information too. As long as you are giving great information that is either very entertaining (think adult entertainment) or very educational then you should be able build a profitable membership that could replace your wage.

When I say educational it really does need to be educational because the web is awash with information and you need to give your paying members a little more.

When it comes to deciding what you could build the membership website around it is a good idea to write down all of the things that you love to do and the things that you can do well or know a lot about. It is possible that you can create a membership site around one or more of the things on your list.

list of passions etc

The other thing you can do is pop to the local newsagents or supermarket and see what magazines are on the shelves, there is a huge selection of magazine which are in print because people have done the market research to see if there is indeed a potential paying market out there. If it is in print then people are buying and if people are buying then there is a market.

Setting up a membership site is relatively easy, I recommend using WordPress to build your site. A nice looking WordPress theme will give your site a great look and then to create the paid membership lock I would recommend using the plugin s2Member.

s2 member

The free version allows you to take payment via PayPal and is enough for managing one membership site but there is a premium version called S2 Member Pro that allows you to use other payment gateways which for a single site license is a one of payment of $89 roughly £60.

I shall be doing more posts and videos on how to set up and run a membership site so keep your eyes open for them

the digital academy

Why Hosting Your Membership Based Tutorial Videos On YouTube Is A Great Idea

A lot of people would tell you not to host your membership or product tutorial videos on YouTube because they are open to theft and other non-paying people may see them but I am here to argue that there are benefits to putting your videos on YouTube.

Firstly, the hosting is free, there is no cost associated to having the videos on YouTube and you embed the videos on your own site so you can keep people on your site and bandwidth costs down.

It is the bandwidth costs that I want you to think about, many marketers put their videos on Amazon’s storage known as Amazon S3 which comes with a small cost. I have known people develop products and then host their training videos on Amazon S3 only to have their product ‘hacked’ and the login details placed on forums and other websites which resulted in a lot, and I do mean a lot, of people going to that product and watching the videos.

Technically the product was stolen by thousands of people, those thousands all flocked to the site over a short period of time which used up a lot of bandwidth and data resulting in the product owner getting a bill bigger than he expected. Not only that, but the hosting cost for some product owners was more than the amount they earned from selling the product.

If the product was just a low $12-20 product they were promoting on affiliate networks like JVZoo then they would be paying out 50-75% of the revenue to other people who promoted the product for them. So if sales were low, sales had to be split with affiliates and the product was shared on dodgy forums with thousands of non-paying visitors using up a lot of bandwidth then you can see why some of these guys actually lost money.

There are a lot of dodgy and unfair people around who will happily rip you off and share your products with others illegally. This can have a huge cost, not only in bandwidth and hosting costs but it is twofold because you lose revenue from sales.

You do not have any of these issues with YouTube, yes people may still hack your site and manage to share your product but it will not cost you more if it happens.

If you wanted to run a membership site and was using WordPress, a cool plugin like S2 Member will lock your site down and the videos that you add to YouTube can be set to ‘unlisted’ which means that your video is not visible to anyone on YouTube other than yourself but it allows them to be embedded on your site meaning that your paying members can watch them.

unlisted

Depending on what your niche or industry is, when a video needs to be replaced with a newer updated version the older ones can be set to ‘Public’ on YouTube meaning that YouTube users looking for certain videos might come across yours and learn more about you and your membership.

You could re make a new video each week and then release the older version to the public so you are also building up a presence on YouTube and a library of videos. If you assign an AdSense account to your YouTube channel you might even earn some extra dollars in revenue from those public videos.

monetized with ads video

Normally the ‘Unlisted’ videos that you embed on your membership would be set to not show ads but if you allowed all of your ‘unlisted’ videos to show ads, then any that were shared illegally could possibly make you money. That is a lot different than actually losing money from your videos hosted on Amazon S3 if they were stolen and shared.

It does take a lot of views to generate a lot of money on YouTube via their AdSense system but some is still better than you losing money due to theft.

The other great thing about YouTube is that if you have an account which is verified, is in ‘good standing’ and you have at least 1000 subscribers then you can set up your videos so that you get paid when people watch them or pay a subscription to access your channels.

paid for yt channels

I cannot say how good the system is or if many YouTubers are likely to pay to watch your videos on YouTube itself but it is an option. I personally believe that having a separate website where you embed the videos along with other content which people pay to access is a better method.

But, this is the mobile generation and people use apps to access social media sites like YouTube and Facebook, they no longer go to them via internet browsers like they once did so accessing YouTube for many is a lot easier than going to a website so maybe the paid YouTube option would work better for you.

As you will see below, popular TV shows are available to watch for a small price via YouTube and Google Play.

paid for tv shows

These are well known and established media companies, TV personalities and broadcasting companies selling their shows but it is possible to create something that people want to watch and would pay for. The possibility is there.

ricky gervais paid for episode

As always if you have a plan in place then you can make it work better for you, again it depends on what niche or industry you work in. Some industries might require new videos being made each week meaning that videos that were once locked behind the membership wall can go live once they are old but still good enough to be seen but some industries might not need so many updates.

Whatever type of membership you want to run there are advantages to hosting your videos on YouTube, it might not be for you but I would not dismiss it straight away. Think long and hard about it, theft is an issue online, it happens but at the same time, many people worry about it more than what actually happens in reality.

YouTube might be a better and cheaper alternative but remember, a membership has its value not only in the content you can access but the content still yet to come and if someone has paid for a month and bookmarked all of your video links or downloaded the videos using one of the many YouTube downloader tools then cancelled their membership… they will not get access to the new stuff so they usually lose out on more than what they actually gain.

Need YouTube Video Ideas? People Really Will Watch Any Old Thing!

I have recently written a couple of articles about becoming a YouTube Partner and profiting by creating videos that you upload to YouTube which you then get a share from the revenue that they generate from the advertising on and around them.

There are many people who are making a lot, and I do mean a lot, of money from this incredible opportunity. the last article I wrote was aimed at giving people ideas on how they could start a YouTube business by creating quick and easy videos that were not complicated or required expensive equipment. You can read that article here…

Sitting On Your Bum + Playing Video Games + YouTube = $7.4 million: How To Profit From Creating Simple YouTube Videos

In today’s article I wanted to give a few more examples of what ‘easy to make‘ videos are out there and show you that you too could be making videos like these. If you were sat thinking that you cannot create any decent videos that are good enough for people to watch then I want you to think again, the following examples will show you that YouTubers really will watch any old thing.

People Really Will Watch Any Old Thing.

I wanted to share with you these videos that prove that people will basically watch any old thing on YouTube. I really want to say any old crap but there are many who think Nora The Piano Cat is brilliant.

Horrorcirdan: The Game Of Thrones Fan

game of thrones reaction video

Watch The Video Below

First up we have this video which has been seen nearly 12 million times… what is so special about this video? Nothing really, people have recorded themselves watching a specific episode of the popular Game Of Thrones TV show.

The video above is nothing more than a compilation of these videos showing people’s reactions to that episode where, I am told, a lot of people get killed.

The video owner Horrorcirdan has taken other YouTube users videos and added them all together making a compilation which has now been seen 11,858,958 times and is in my opinion… very dull. He has 72 other videos on YouTube.

Nora The Piano Cat

nora the piano cat

Watch The Video Below

The second video is of a cat playing the piano, as I mentioned earlier, this is Nora The Piano Cat. She plays the piano… well ok she hits the keys along with the music… but she has become an internet sensation and has 28 videos online.

As you will see from the screenshot above, that one video has been seen by over 9 million people and she has her own well thought out channel. Her channel has had over 11 million views in total and she has a zazzle store connected to her account meaning that she is selling her own merchandise.

I guess she also designs as well as play the piano… what an incredible cat.

These examples should motivate you to believe that you too can use YouTube to generate money. As you have seen there are many people who are using YouTube who are not part of a giant business.

ChiqueGeeks

Take these two girls, they are known on YouTube as ChiqueGeeks and they create videos of themselves… watching the TV while drinking alcohol… yes I kid you not.

Drunk reaction video

Watch The Video Below

Ok so this really baffles me, the ChiqueGeeks have 15,929 subscribers and they have 78 videos. Over 15K people have subscribed to their channel and are willingly waiting to be notified when a new video is uploaded!

OK so I don’t think they are YouTube Partners due to the nature of their material as Google are not big fans of promoting alcohol but what these two girls do is record themselves watching popular niche TV shows while drinking alcoholic drinks and they do what they call a Drunk Reaction Video.

Why I am using these two girls as an example is that they have a fairly large following, they have quite a lot of views on their videos (the video above has had 376,456 views) and the videos they make are extremely simple to do.

We believe that that one video which has had 376,456 could have generated hundreds of pounds on views alone. All they have done is sit on a comfy sofa and watch the TV while having a drink which is what most of us do regularly just that they have recorded it by either using a standalone video recorder or a webcam connected to a laptop.

simple youtube profits

Learn How to Profit Using YouTube In Our Digital Academy Here

Gregsbeerreviews

gregs beer reviews yt

https://www.youtube.com/user/Gregsbeerreviews

This is an interesting YouTube channel, this is Greg and it would seem he has a bar in his home or garden and Greg likes beer. As you can see from the image above Greg has 1,776 videos and an incredible 16,659 subscribers.

His videos do not individually get a lot of views, but the two most popular videos have been seen over 70,000 times which is not bad. Add all the views up from 1,776 videos and he does get quite a lot of views over his whole channel.

But as you will see from the image below he has a specific style to his videos, he has a camera set up facing him as he pours and drinks beers from behind his bar.

gregs beer reviews

If there was ever an example of a simple easy to make video then Greg’s beer review videos are it. The length of each video varies but he basically stands, sups and talks and that is it. How hard is that?

Epic Drone Videos

epic drone videos

https://www.youtube.com/channel/UC9FmF7MZlsl3QCWtuCAnOeQ

This next example gets me excited; I see so much potential for a great YouTube channel using drones. Modern technology has come to a point where we have access to great quality digital cameras, editing software on tablets and small drones which can go virtually anywhere.

Incredible aerial shots were once only done by expensive camera crews flying around in seriously expensive helicopters but now for a few hundred pounds people can buy drones and create stunning aerial and hard to reach close up shots of areas that were just not accessible to people.

This does require some investment to buy the equipment and it isn’t particularly cheap but compared to several years ago…  it is. Ten years ago trying to do aerial shots like these would have cost you a small fortune, but now you can pop a drone in your car or even a bag, go to your chosen location like the beach, mountains or abandoned town and throw the drone in the air and begin to record great videos.

epic drones videos 2

Epic Drone Videos has 17,624 subscribers and 39 videos online which have had a combined viewing of 2,238,252.

I can imagine a lot of wonderful and easy to make videos using drones.

If you do a search of YouTube you will see videos similar in style to the Drone ones except they were taken from the dashboard of a car. People drive around towns and cities documenting the areas which themselves become historical. I don’t think these will get a huge amount of viewers but those that capture car accidents or bad driving will especially if those incidents have been compiled into better ‘fail’ or ‘incident’ videos.

YouTube should not be seen as a place where everything has been done or a place where you have several styles of videos only but more of a free platform that allows you to create your own TV channel where you can share your videos and… generate money from.

still short of a few ideas?

Sitting On Your Bum + Playing Video Games + YouTube = $7.4 million: How To Profit From Creating Simple YouTube Videos

In this article The Incredibly Successful Combination Of Guinea Pigs, Disney Toys & YouTube I wrote that Daiane DeJesus (Sandy Summers) was the highest paid YouTube partner generating over $5 million from playing with childrens toys, well it seems that she has competition.

Unless YouTube tell us exactly who is the biggest earner or if the people in question actually come out and tell us their true earnings it can be a bit of a guessing game as to who is actually the biggest earners but it has been said that Felix Kjellberg aka PewDiePie was the biggest YouTube earner of 2014 generating around $7.4 million all from the videos that he uploads… which are… of him playing computer games!

Felix Kjellberg

He does interact with his video viewers and it is not just a case of him playing games, recording them, uploading them and forgetting about them, he has grown his channel into a giant resource of fun videos and his videos are watched over and over again by millions of people.

When people hit replay he gets paid more, Felix has been nicknamed the King of YouTube. I recently read that his YouTube channel had 37.7 million subscribers and his videos have had over 9 billion views. I see in the video descriptions he also has affiliate links to the games he plays so he is also getting paid from product sales.

At $7.4 million that would make every subscriber worth $0.20 to him. This is indeed an incredible story and again just one of many.

Some of the successes have come from easy to make simple videos, in the The Incredibly Successful Combination Of Guinea Pigs, Disney Toys & YouTube I also wrote about one woman who recorded her Guinea pigs running around their cages and pens and uploaded them to YouTube. Those videos were making her around £1000 a month.

So this had me thinking… how can anyone start a successful YouTube channel and quickly cash in on the power of YouTube by becoming a video creator and a YouTube partner?

Obviously I got thinking up some really creative ways to make videos but they would take a lot of creative work and require some additional equipment which would not be cheap. One idea I had was based around using drones and they are not cheap, especially if you were to add a camera like the GoPro to them. It could cost several hundred pounds before you had even started.

I wanted to think up some ideas that could get people started without having to…

  1. Buy a lot of equipment or splash out on anything expensive
  2. Steal video, images or audio from other sources
  3. Learn a lot of new skills

So I sat down and came up with a few ideas which I think people could start with now, maybe even today, with very little start-up cost if any. I wanted to focus on simplicity, I even had Russell Brand’s YouTube channel ‘The Trews’ open while getting ideas.

Russel Brand the Trews

I am not Mr Brand’s biggest fan, I have had to wash my eyes and delete his channel from my YouTube history but what is important to remember is that he has 630 odd videos where he just sits facing a camera talking about ‘stuff’. Much of it has nothing to do with him either; one video in the celebrities category was about the verbal to and fro between Katie Hopkins and Katie Price. Why???

It is often the amount of videos and the stuff people talk about that can make simple videos work well.  Russell Brand releases a new ‘Trews’ video three times a week.

Fortunately for Mr Brand, who has 1,170,630 subscribers, he already has a history of TV performances and a celebrity status as a film star, comedian (debateable) and was formerly married to one of the world’s most popular pop singers which will help him build a big fan base.

We normal folk will have to start without that kind of popularity and notoriety already in place.

simple youtube profits

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Finding Your Angle

So after seeing the success of the woman who opened up toys and played with them for children and made around $5 million I think it could be a good idea to film yourself reading children’s stories in a kind of child centred ‘Trews’ style.

All that is required for this is a comfortable chair in the corner of a room with maybe a few toys placed around the chair to make it more interesting to children and a big stack of children’s books. Also a confidence in yourself that allows you to be filmed and seen all across the world is needed.

A half decent camera that connects to your computer is all that you need to record yourself reading out the stories. It is very simple and many videos could be recorded over a day or two or a few weeks.

Many parents might put their children to bed and have your videos playing in the back ground to help their children drift off to sleep. Imagine that!

The important thing to remember with any online business is that you DO NOT expect success right away. Perseverance is the key to most success stories, you might hear of one or two videos that go absolutely crazy and viral with millions of views but there are many channels on YouTube that have hundreds of videos that only have a few thousand hits but those few hundred videos add up to a lot of views meaning that they can generate a nice sum of money if you are a YouTube partner.

If you like writing your own stories or poetry then that is even better but if you feel self-confident you could create a character and dress up so that no one recognises you like a clown for example or a nanny character similar to Nanny McPhee.

A lot of the money is made when videos are seen a lot and replayed so with that in mind many people try and make videos which are funny hoping that they will be shared and re-watched. If you are not self-conscious and happy to make a fool of yourself then you can do many things in front of a camera.

Think of the success of shows like Jack Ass and Dirty Sanchez, I do not get why people would chose to inflict pain on themselves but these guys do and it has been good for them in many ways.

Copyright will always be an issue when making videos on YouTube but it is possible to use other people’s work under ‘Fair Use’ if it is done in a good way such as borrow clips from films if you create something ‘new and unique’ from those clips. This is not set in stone though, some people may still object to you using a few minutes of a film or music so I think the best idea is to always create something new.

A musician who creates his own music should have a YouTube channel to show case their work but that alone does not mean they will get a lot of shares unless they are outstanding. You do see videos being shared of a young woman or man who does a sensational cover version of a popular but bland chart song but there are a lot more styles of music which have millions of fans but unless certain videos are shared many fans will not see them.

So it is important that you create videos that people want to share and there is nothing better than a video that is either very funny or makes the viewer think …’WTF?’

I think musicians should probably stop trying to ‘recreate’ arty and serious style music videos that they see on the TV but go and do something seriously ridiculous which should hopefully get a few more shares than the music itself.

As I am talking about trying to create videos fast and simple without the need to buy expensive tools a mobile phone or a web cam would do for recording people doing some bizarre dancing or even running up and down the streets dressed in super hero outfits or as animals. Think of Trigger Happy TV where people dressed in dog outfits would start fighting in busy shopping centres.

trigger happy fighting dogs

When you consider that two people I have mentioned in this article have collectively made $12-13 million from simple to make videos, and when I say simple I mean simple, then you have to agree, there is money in this video making lark.

I have to say though, and I shall keep saying this, it is not just a case of doing one video at the drop of a hat and then packing up when you have only had a few views. A video has to be planned, even if the whole video is simple to record and the idea is simple it still needs to be thought through properly and … it has to be a consistent flow of videos for people to start to take note and become aware of you.

There are the odd ‘one hit wonders’ in the music charts but when you really look into the history of the super successful bands, none of them did just one track or one gig and give up. They stuck with it and kept on and on and on until they started to get a following. You must think of a YouTube video business/plan in the same way.

A following will share out your videos and then your following will grow, your videos will be seen by more people and re-watched more and you as a YouTube partner will be earning more money from the advertising revenue that you are generating for YouTube with all of those video views.

I shall bring this post to a close by using a quote the YouTube King Felix gave to a Swedish newspaper which sums up everything I want to get across…

“IF YOU THINK SOMEONE’S FUNNIER, GO REFRESH THEIR VIDEOS OVER AND OVER, BECAUSE THAT’S HOW WE GET PAID.” – Felix Kjellberg

That says it all really!